Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

Fangzhuang South Road, Fengtai District at dusk

An old store is waiting there quietly

In the steaming hot pot

Permeated with a strong smell of fireworks

This is a time-honored Beijing brand founded in 1910

——\”Old door frame\”

Times go by

This fan is old The wooden gate

has witnessed countless changes in the capital

And inside the storeThe warmth and flavor

Always consistent

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

01

Hundred years of inheritance, undiminished warmth

Stepping into the old door frame, the dim light outlines a warm and nostalgic atmosphere. The old photos hanging on the walls tell the story of the years when people carried burdens and walked through the streets.

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

In the back kitchen, experienced chef Pu Wenhui skillfully cuts fresh fried belly, while the fourth generation inheritor Song Jun is concentrating on the side Guidance, every cut is precise, just to retain the unique crisp and tender taste

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

After four generations of inheritance, the old door frame not only carries the memories of countless families around the fire in winter, but also awakens people with its authentic flavor The old taste of Beijing in people’s hearts

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

02

Pay attention to how to eat and taste culture

In Laomenzhan, there is also a lot of specialties in eating Baoduer. Laomenzhao Baoduer has the only \”Baoduer Thirteen Eats\” in Beijing. From oil frying, coriander frying to water frying, all the skills are in one place. After blanching, different parts of tripe kernels, tripe collars, mushroom heads, etc. have different heat requirements and unique tastes.

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

Song Jun still remembers that 20 years ago, an old Hui man taught him to taste Baoduer in order, which led him to start research Restore the exquisite way of eating Baoduer in old Beijing. Now, customers only need to make a reservation in advance to experience this authentic cultural tradition. Eating Baoduer is not only a taste of taste, but also a taste of life, symbolizing success after suffering. Crisp and tough

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

03

Innovation and change, story continuity

In addition to the traditional fried belly, the \”door nail meat pie\” in the old door frame is also a specialty that was not accepted by the market from the beginning. , nearly 15,000 pieces are sold every day, and it has become another major sign of the store. Behind this is the unremitting efforts of Song Jun and his team. This year, the \”Goat Meat Shaobing\” was awarded the title of Intangible Cultural Heritage in Fengtai District, improving the brand influence. .

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

While adhering to tradition, Laomenja is also constantly innovating and seeking changes. Currently, it has established more than 200 restaurants in Beijing and across the country, and has won wide recognition whether you are traveling to Beijing. Tourists, residents living nearby, or foreign friends like Owen, a Canadian international student, are all attracted by this time-honored delicacy from the capital.

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

Fengtai time-honored brand·Renewal story|A century-old door frame, inheriting the old taste of the capital in the smoke and smoke

The story of the old doorframe

It is about the inheritance and innovation of food

It is a legend about persistence and dreams

Future

Old door frames will always look old

Let more people taste this delicious food from the capital


Source: Fengtai District Media Center

Reporter: Lin Yao Yuan Yang (intern reporter)

Photography: Jiang Hao

Editor: Qian Yixin

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