Kunming Haiton Car Park Spring Festival hot copywriting and new media transformation
Haiton, Kunming during the Spring Festival in 2025 A short video shared by the new media account of the Car Library was unexpectedly popular. It has attracted more than 1,000 to 2,000 fans on Douyin, Kuaishou, and video platforms, with more than 500,000 views. The search and collection exceeded thousands of times, which has attracted the attention of the website. The editor’s revision and transformation of new media work.
The most important thing about hot copywriting is the precise use of industry keywords. For vehicles, it is necessary to clearly explain the style and design of the vehicle door in the copywriting, rather than simply highlighting the \”vehicle door\” and \”high-end\” and the use scene.
Hot videos also remind the editor that new media work transformation is necessary. The directions of new media work transformation are diversified. These directions are designed to adapt to the changes in the digital era and enhance the product communication, brand influence and market competition of Hiton Car Park.
First is the transformation of new media platform. After working at the new media editorial station of the Hitton Car House in Kunming, Xiaopin has experienced the \”permanent seal\” of Douban platform, tried the \”7 days of ban\” of Xiaohong\’s book and the \”14 days of ban\” of the Douyin platform. It was also paid by the Douyin platform. RMB 500, Zhihu Account Number \”Document License has expired, etc.
Under the trend of deep integration and development of AI+ platforms, platform transformation is to build new promotion channels. The must-see, when the matriculation account is blocked by major platforms and is broken down, the company\’s official website should actively create an independent and controllable communication platform to form an innovative, digital and intelligent all-media content production system, including Reshape the communication pattern of \”content is king\”, change the current situation of \”everyone is in place\”, and fully develop the argumentative guiding role of the official corporate website \”one network to do whatever it takes\”.
The second is the upgrade of technical energy and intelligence. At present, new generation information technologies such as artificial intelligence, large data, and cloud computing are profoundly changing the production and communication process of media industries. The production, installation and maintenance technology personnel of Kunming Haiton Car Park are unwilling to do so. The sharing part needs to be edited by the new media to actively ask and share it actively, so that it can meet the material needs of new media creation.
New media should speed up their adaptation to these The speed of new technologies will be widely used in their own creative production and propagation process to form combat and new production power. At the same time, editors should use artificial intelligence technology to improve content generationProduction efficiency, developing applications such as intelligent auditing and intelligent distribution, and exploring high-quality media data database construction, can better feed AI tools and make AI creation advertising more obscure.
If you have content and peace platforms, you must also pay attention to the vertical details of content innovation and industry. With the diversification of public demand, new media needs to provide more professional and vertical content to meet the needs of specific groups. As the working mode of AI+ platforms becomes more and more popular, especially the technological development of deepseek and Doubao AI tools, new media should pay attention to the innovation and vertical details of content, create an IP brand with unique value, and transform from personal IP to product IP. . To this end, the short video content of Kunming Haiton Car Park can be more generalized and versatile, attracting professional teams to join the creative field and produce high-quality works.
All new media promotions are to establish a business model and diversify profits. At present, the battle for the electric door industry is becoming increasingly whiter and hotter, and the price war has led to many small workshops closing after the New Year. The traditional free traffic and natural traffic revenue model face challenges, and new media needs to explore new profit models. Kunming Hiton Car Door New Media intends to try diversified business models, such as paid subscription, content e-commerce, knowledge payment, etc. At the same time, the editor plans to conduct cross-border cooperation with other industries to expand new profit margins.
In 2025, the key year for the overseas market layout of Kunming Haiton Car Park, with the in-depth development of the globalization of the electric door and window industry, international communication capabilities have become a new media one of the important competitive forces. In order to enable Hitton’s new media to improve its international communication capabilities and build a multi-channel and three-dimensional external communication pattern, the editor is preparing to translate the articles updated every day using AI tools online and publish dual-language copies., strengthen cooperation with international new media platforms, establish new corporate accounts, promote Chinese manufacturing to go global, and enhance verbal rights and influence in international market competition.
Above, the direction of new media work transformation in Kunming Hayton Car Park is diversified, including platform transformation, technical energy and intelligence Upgrade, content innovation and vertical details, business model and profit diversification, international communication capabilities improvement, and cross-border cooperation. We hope that through these transformation and upgrading, we can adapt to the changes in the digital era and realize the goal of industry NO.1 as soon as possible.
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